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    Modular Apple Store

    created by gotoandbuild on 2012.03.01

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    Recreate all the action and excitement of Launch Day with this set. #LegoAppleStore

    My Other Projects:
    Urban Moto: A Modular Motorcycle Shop As a rider myself, I would love for this to be made.
    Minion from Despicable Me
    Olivia's Mobile Scooter Repair
    Midi-Scale Republic Gunship
    Star Wars Sound Brick

    Now featured on resscmnews, BrickFanaticsUK, ReBrick, Mac4Ever, Eurobricks Star Wars Blog, The Drop NYC, BrickCreator, BrickEnd, RocketNews24, UberGizmo, PC World, PhoneArena, TechDigest.TV, CultOfMac, MacGasm, AppAdvice, YourDailyMac, MacDaddyNews, WinAndMac, Tek.Gadg, and TUAW!!!

    1 Vote on 3/12 !

    1000 Votes on 3/12 !!

    2000 Votes on 4/12 !!!

    3000 Votes on 6/12 !!!!

    4000 Votes on 10/12 !!!!!

    6000 Votes on 6/13 !!!!!!

    8000 Votes on 11/13 !!!!!!!

    9000 Votes on 1/14 !!!!!!!!

    10000 Votes on 2/14 !!!!!!!!!

    Added Section 1

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    ** UPDATE **
    A lot of comments requested a larger store which was more in scale with the other Modular buildings, but I didn't just want to slap another level on the existing design because it didn't address what I felt was a shortcoming.

    Due to the nature of this set, its just as likely that a Mac person will buy it without any other sets. Therefore it needs to look good as a standalone model as well as in the middle of a modular street. All existing, non-corner, sets look really good from one direction, the front, which makes them bad single-display sets. To make this look good from all angles I made the front and back transparent, with the back resembling the NY glass cube, and brick built Apple logos on the exterior side walls.

    I included an iconic part of Apple Stores, the glass spiral staircase. I also included the brilliant idea of having a Steve Wozniak fig on his Segway; credit goes to Dreadbaron and Jukilum for that great suggestion. The store is the same size as the original version, which is pictured at the bottom, just taller and rotated 90deg. One more option would be to remove the grey billboard over the front and push more of a glass cube feel.

    This isn't modular in the sense of removing floors, but you can remove the roof and/or rear wall to access the interior details. You can also display it from either the front or back.

    Play features include:
    Line up outside for the new iPhone or iPad, or get your iBook fixed at the Genius bar upstairs. MacBook Pros and iMacs are on the tables; Mac Pros are on the wall; and iPhones, iPads and iPods are on the table upstairs.

    At roughly 900 pieces, it packs a lot of details like Steve Jobs, Woz and his Segway, customers, employees, iPhones, iPads, iPods, MacBooks, iMacs, a Mac Pro, a Genius Bar, and fanboys lined up outside for the new iPhone (note that the second in line is annoyed that he's not first). I kept the gender spread of the figs even while using the more interesting classic yellow faces. While the interior is fully tiled I have a couple of exposed studs to keep your figs from falling over if you move or bump the set. I went with single studs so you can pose them at angles.

    Additional details will be dancing minifig posters above the Mac Pros, Apple decals on the blue minifigs, and Genius Bar decals.

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    Steve Jobs and Steve Wozniak on his Segway

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    My original idea was for a small set that was relatively inexpensive to add to your town, the top of the sign is the height of the second floor on most of the Modular sets. This photo is the first, smaller version.

    Mine is no longer the only Apple Store on Cuusoo. Rather than splitting support for an offical set I propose that if you support mine please support the other one(s) as well. That way regardless of which builder's idea gets picked we at least get an official set. This seems like the fairest solution.
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    • Thanks to LEGO fans like you, this project has received enough votes to qualify for the LEGO Review.

      Now that this project has reached 10,000 supporters, comments are closed.

      You can find updates about the project's journey through the LEGO Review on the Official LEGO Comments tab.

    Congratulations on 10,000 supporters!


    Congratulations on reaching 10,000 supporters on the Modular Apple Store project!

    Steve Jobs' vision of creating great products lives on. In the context of the LEGO System of Play this quote rings true;

    "Life can be much broader once you discover one simple fact: Everything around you that you call life was made up by people that were no smarter than you and you can change it, you can influence it, you can build your own things that other people can use. Once you learn that, you'll never be the same again."

    We now officially advance this project to the Review phase.

    What happens now?
    This project moves from the Idea stage to the Review stage. A "LEGO Review Board" composed of designers, product managers, and other key team members will examine the idea. We'll build concept models and determine if the concept meets our high standards for what it takes to be a LEGO product. This includes factors such as playability, safety, and fit with the LEGO brand. Every potential LEGO product goes through a process like this and must meet the same standards.

    The LEGO Review Begins in May
    This project qualifies for the Second 2014 Review beginning in May and ending in September. For more information about the LEGO review process, see this knowledge base article.

    The review is a thorough process and from its start, and can take several months. When finished, we make a "go/no go" decision to develop and sell a product based on the Modular Apple Store concept.

    When the review is complete, we will inform you of our decision. If green-lit, this project goes into the longest phase of the project; the Development phase. During this time, LEGO model designers refine the product and develop it for release, we create the product materials (box, instructions, marketing), and get everything ready for a production run. This also takes several months.

    We will post follow-up information and our decision here.

    The LEGO CUUSOO Team

    Congratulations on 5,000+ Supporters!


    Hi gotoandbuild,

    Congratulations on passing the halfway point on LEGO CUUSOO with your Modular Apple Store.

    Gotta say that we LOVE the details you've added since our last comment, including the glass staircase and Woz on the Segway. Your store captures the feeling of being in an Apple store and gives a nod to Apple fan culture. Well done!

    Best wishes as you continue on your journey to achieving 10,000 supporters on LEGO CUUSOO.

    The LEGO CUUSOO Team

    Congratulatory message from LEGO for +500 votes


    Congratulations on all of the supporters! It's clear you have captured yet another passionate interest group with your LEGO model of an Apple store. Some might say that every modular LEGO street needs one to keep their citizens supplied with sleek, shiny gadgets.

    You've done a great job capturing the essence of the clean design and bright artwork that Apple stores are known for. Of course if this reaches 10,000, we'd have to take this up with Apple and secure a license. Until then, best of luck on your journey to 10,000 supporters!

    Please understand that this initial green light does not have an effect on the LEGO Review that will take place if the project reaches 10,000 supporters. Until then, we wish you the best of luck on your journey to 10,000 supporters!

    The LEGO CUUSOO Team

    Note: If your idea is selected, the LEGO Group will make the final decision on how your proposed product should be produced, the final design, applicable licenses, production run size, sales channels, etc. Please understand that our comments here do not have an effect on the LEGO Review that will take place if the project reaches 10,000 supporters.