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The Road to Oz

created by JeremiahKC on 2013.07.15

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The Road to Oz recounts the story of Dorothy’s journey to see the Wizard --- as she meets the Scarecrow, the Tin Man, the Cowardly Lion, and encounters the Wicked Witch of the West --- and finally arrives at the Emerald City gates, all re-created in LEGO bricks.

Growing up I watched the 1939 THE WIZARD OF OZ, and enjoyed the timeless characters and magical story. Also, THE WIZARD OF OZ’s memorable phrases like “I’ve a feeling we’re not in Kansas anymore” and “There’s no place like home” are frequently applicable to my hometown of Kansas City since the city sits on the border of Kansas and Missouri.

My passion for LEGO and the city I live in have brought together an idea to bring the iconic film THE WIZARD OF OZ into the world of LEGO, realized by this product concept, on the eve of its 75th anniversary.

The Road to OZ is a set designed to complement the LEGOLAND Discovery Center Kansas City’s THE WIZARD OF OZ display that includes Dorothy’s farm, her visit to Munchkinland, the Emerald City, and lastly the Wicked Witch’s castle.

My goal with this design is to capture the iconic scenes and magical moments of the original film that fans of all ages could build and play with at home.

Click here to see all the photos! When we reach 10,000 votes, I will post the custom decals I created for supporters to use and create their own minifigures.

Click here to enter to win a custom LEGO Model of Dorothy, Tin Man, Scarecrow, & the Cowardly Lion!
Support and comment on "The Road to Oz" and enter to win. When we reach 10,000 supporters, I will give a set of 4 characters (Dorothy, Tin Man, Scarecrow, and the Cowardly Lion) to another randomly chosen entry.

Congratulations to Heather Pinneke of Dallas, TX, who won our 8,000 supporter mark custom LEGO Dorothy Model!

GlenBricker mentions The Road to Oz in a race to the Sept 1st fall review deadline

The Road to Oz is featured on The Brick Show Check it out!

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The Minifigures that would accompany this set are: the Wicked Witch of the West, Dorothy's dog Toto, the Scarecrow, the Tin Man, Dorothy, and the Cowardly Lion.

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In the first vignette, Dorothy meets the Scarecrow for the first time. After an encounter with the apple trees, Dorothy finds the Tin Man as well.

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In the second vignette, Dorothy, the Scarecrow, and the Tin Man run into the Wicked Witch of the West at the cabin. Watch out for the fire! Next they run into the Cowardly Lion who jumps out from his perch in the forest.

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In the final vignette, the group arrives at the Emerald City gates, but not before falling asleep in the poppy field. Will the Wizard help them? All sections of the set can be attached together to create a long yellow brick road or side by side to create a wider road.

I wanted to add the "milestone" information for those who are watching the progress of our journey to 10,000 votes!

1,000 Supporters - Reached on July 24, 2013 @ 8:16pm CST
3,000 Supporters - Reached on July 31, 2013 @ 10:24am CST
4,000 Supporters - Reached on July 31, 2013 @ 3:06pm CST
6,000 Supporters - Reached on August 10th, 2013 @ 11:08pm CST
7,000 Supporters - Reached on August 21st, 2013 @ 10:47am CST
8,000 Supporters - Reached on August 27th, 2013 @ 12:05pm CST
9,000 Supporters - Reached on August 28th, 2013 @ 10:59 am CST
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  • We've decided to close comments for this project because there were too many off-topic comments.

    If you want to see this project considered as a potential LEGO set, please vote for it using the green Support button above.

LEGO Review Results for The Road to Oz

2014.01.30

First and foremost, congratulations to JeremiahKC for reaching 10,000 supporters on LEGO CUUSOO, and toward everyone for all of the support of the The Road to Oz project! The results of the LEGO Review are in and you can see full details on the LEGO CUUSOO Blog.

Review Results for The Road to Oz
Our team has thoroughly considered the possibility of releasing this project as a LEGO set according to the criteria of the LEGO Review. Unfortunately the LEGO Review Board has decided that we will not produce this project as a set.

Thank you to JeremiahKC for the passion and creativity that went into this project, and to all of you who voted so that we would have the opportunity to consider this as a potential LEGO set. We’re sorry to deliver this disappointing news.

How do we arrive at our decisions?
By gaining 10,000 supporters, a fan-submitted project moves from the Idea Stage to the Review Stage, where it earns the opportunity to be considered as a future LEGO® set in a process called the “LEGO Review.” Gaining 10,000 Supporters is just the first step in this process.

A "LEGO Review Board" composed of professional set designers, product managers, marketing representatives, and other key team members examine each qualified project. They build concept models and determine if the concept meets our high standards for what it takes to be a LEGO product; including factors such as playability, safety, and fit with the LEGO brand. Every potential LEGO product, including those developed internally, goes through a similar process and must meet the same standards.

The amount of time this takes varies due to all the factors involved. Unfortunately, this process sometimes means that well-conceived projects that gain just-as-passionate followings have to be turned down. Please note that the LEGO Review Board makes all final decisions on which new sets the LEGO Group will release based on CUUSOO projects.

The LEGO CUUSOO Team


Congratulations on 10,000 supporters, JeremiahKC!

2013.09.03

The road to OZ might be fraught with peril, but for you the road to 10,000 supporters was a breeze! It's easy to see why Wizard of Oz fans fell in love with the way you captured such a beloved story in LEGO bricks. Nicely done!

What happens now?
This project moves from the Idea stage to the Review stage. A "LEGO Review Board" composed of designers, product managers, and other key team members will examine the idea. We'll build concept models and determine if the concept meets our high standards for what it takes to be a LEGO product. This includes factors such as playability, safety, and fit with the LEGO brand. Every potential LEGO product goes through a process like this and must meet the same standards.

The LEGO Review Begins in September
This project qualifies for the quarterly review beginning in September. For more information about the quarterly review process, see this blog post.

The review is a thorough process and from its start, and can take several months. When finished, we make a "go/no go" decision to develop and sell a product based on the “Road to Oz” concept.

When the review is complete, we will inform you of our decision. If green-lit, this project goes into the longest phase of the project; the Development phase. During this time, LEGO model designers refine the product and develop it for release, we create the product materials (box, instructions, marketing), and get everything ready for a production run. This also takes several months.

We will post follow-up information and our decision here.

The LEGO CUUSOO Team


Congratulations on 5,000 Supporters!

2013.08.06

Dear JeremiahKC,

Congratulations on reaching the halfway point for your "The Road to Oz" project on LEGO CUUSOO!

Your work is very well done. We love the character designs and vignettes you've built that feature iconic movie scenes at an appropriate scale for a commemorative LEGO set.

Best of luck as you continue your journey to 10,000!

The LEGO CUUSOO Team


Congratulations on 1,000 Supporters!

2013.07.26

It's hard not to start singing, "we're off to see the wizard" when looking at this project. You've captured a classic story in a very classy way. Whether out of nostalgia for a favorite film or for a child experiencing the journey to the emerald palace for the first time, this set has huge appeal to audiences far and wide. Presenting it in this fashion shows you have just the right mix of brains, heart, and courage.

Good luck as you work toward 10,000 supporters! Too bad you can't just tap your ruby slippers for this one.

The LEGO CUUSOO Team


Note: If your idea is selected, the LEGO Group will make the final decision on how your proposed product should be produced, the final design, applicable licenses, production run size, sales channels, etc. Please understand that our comments here do not have an effect on the LEGO Review that will take place if the project reaches 10,000 supporters.